Make change visible
When you need to explain why change matters now, a visible difference and a timeline are often stronger than more arguments.
Both sides must use the same comparison dimensions. Otherwise the page looks comparative but tells two unrelated stories.
Time: draw the line before the events
- draw a line from left to right
- mark the beginning, now, and target
- add only events that changed the direction
- use weight or spacing to show pace
- draw future events with a dotted line
Choose one recent change and draw it twice:
- a left/right comparison: before vs. after
- a timeline: beginning → turning point → now → next
Which version explains “why” more clearly?